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Previous editions of Lesson Learned: Insights From an Entrepreneur Trying To Figure It Out
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Why I Don’t Like the Term “Creative”
I used to think I wasn’t creative. If you asked me to design something my answer would be mumbles of, “Oh, no, no, I’m not a creative, you’d be better off with a designer. I’m a strategist.”
Often, my work asks me to copywrite, but I would tell people that I can write the core messaging, but you’ll need to tweak it. I’m a strategist. I’m not a writer, designer, artist: I’m not A CREATIVE.
Marketing I’m Obsessed With: Daisy Jones & The Six
Often, when people joke about corporate America and how horrible it can be, we joke about jargon: quarterly reports, net-new, to ping someone, and synergy—it’s so bad project management software company Asana even published a cheat sheet. But I’m here to tell you that when synergy works, it’s a beautiful thing, and all products end up cross marketing each other.
My business isn’t my baby
"It takes a village."
While this quote is typically about children (and I’m proud to be a part of a few villages, Auntie Maddie at your service), it really is universal. It’s about the things you are most proud of. Is my business my child? No. It’s nowhere near as precious as kiddos are, but it is the thing that came from me and only me. Not only that, but my services are a literal reflection of myself—what do you get when you work with Maddie Tudor Consulting? Me.